Technology.

Engineers, strategists and quality assurance professionals turn ideas and designs into functional, reliable products and services. The Huge cross-disciplinary teams are highly collaborative, pushing the boundaries of what brands can enable for their users.
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Huge believes that technology can solve real business problems by enabling new user experiences that drive growth. At Huge, we integrate all disciplines — creative, design, user experience and technology — throughout every project from beginning to end. Huge designs across devices, focusing on a brand’s entire digital ecosystem with content, mobile and commerce at its core.

We prioritize continuous delivery over time, which allows us to integrate real user feedback, collect data and improve the end product based on new insights. We provide strategy, consultation, solution architecture, cross-stack solution development and quality assurance, all in-house. With a solid foundation in existing technology stacks, databases, content management systems and e-commerce systems, we bring our expertise to existing projects and adapt nimbly to new challenges.

By looking beyond the product itself to consider the industry, the competition and the context, we are able to generate new ideas for what is technologically possible and then implement them in ways that are viable for businesses and operationally stable. At the same time, our products are living, dynamic entities that respond to market changes.

Our Leaders.

Gela Fridman

Managing Director, Technology

Our services.

Mobile & multiplatform apps.

We build mobile apps for iOS, Android and Windows Phone, using tools like Cordova and PhoneGap to create web-based apps and prototypes rapidly. We can develop native apps on every platform and also create hybrid apps to engage consumers effectively across devices.

E-commerce.

We implement the top on-premise and cloud-hosted e-commerce platforms, including ATG, Magento and Demandware. As experts in applying our world-class designs to these platforms, we never accept cookie-cutter user experiences.

In-store digital.

We create in-store experiences that bridge physical and digital worlds. By applying technologies ranging from simple touchscreens and barcode scanners to iBeacons, gesture recognition and 3-D printing, we set the standard for retail innovation that offers users real value and drives sales.

Web applications.

We build industry-leading responsive web applications for our clients. Our deep expertise across a wide array of web technologies, platforms and tools allows us to achieve the best possible user experience — stunning designs delivered with the fastest performance across all types of devices.

Content management systems.

Huge technology goes beyond site builds: we can automate systems to make deployment easy, migrate content from the existing CMS, integrate with other systems in real time, scale on demand to handle traffic spikes, and optimize speed and efficiency at any phase of development. We are experts in customizing leading CMS technology, including Adobe AEM, Sitecore, Drupal and WordPress.

Emerging platforms.

Huge creates apps for Pebble, Samsung Gear and Moto 360; Apple Watch and Microsoft Band are next. We've even created our own smartband using Arduino. We specialize in connecting wearables with other devices to create seamless functionality, using gesture recognition, voice and other cutting-edge technologies to enable new user behaviors and experiences. Gesture recognition technologies are a particular area of expertise, with development experience including applications on Leap Motion, Microsoft Kinect, Project Tango and Oculus Rift.
Gela Fridman

Managing Director, Technology

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