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Sherine Kazim, Managing Director, User Experience at Huge, Speaks on Emotive UI at CreateTech.
Can You Feel Me? How Emotive UI Will Change the Way We Design.
From delight to depressing, emotion is often thought of as a byproduct of design rather than the driver of a great experience. Emotion is a critical new dimension in UI, and while designers think about functionality and the way things look, there should be more discussion around the emotions that these products create, and what our responsibilities are as designers. Sherine will present on Emotive UI and reaching beyond "surprise and delight." Sherine is an Experience Design leader creating industry-changing products and services for Fortune 500 companies and forward-thinking startups. At Huge, she oversees the global User Experience practice, comprised of Product and UX Designers, and Creative Technologists.