Sergio Salvador Talks Anticipatory Design at E-Xperience.

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Sergio Salvador, Experience Director at Huge, Speaks on Anticipatory Design at E-Xperience.

E-Xperience, organized by the Innovation Center of Colombia’s Ministry of Information Technologies and Communications, is considered one of the most important digital innovation events in Latin America. Each year, the event brings together digital experts, civil servants, academics, IT professionals and entrepreneurs to discuss the latest trends in digital innovation and provide opportunities for collaboration.

At this year’s E-Xperience, Sergio Salvador will discuss how smart products and services that anticipate user needs and make decisions according to our preferences with as little interaction as possible will release us from the tyranny of choice and give us more time to spend on the things that matter most.

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