Huge Talks with Local Projects' Jake Barton.

At Brooklyn 1.0, Barton shares his most controversial design dilemma.

Mariam Aldhahi
December 2, 2015

When Jake Barton, founder of Local Projects, built exhibitions for places like Cooper Hewitt, Smithsonian Design Museum, and the 9/11 Memorial Museum, he designed spaces as he would a brand’s digital platform—getting to know users and delivering what he believed they needed, while trying to leave the mission of the institution (or the company) as he found it. 

As Barton explained at Brooklyn 1.0, designing for museums is a lot like designing for brands. It’s about being empathetic to an institution and its audience, incorporating new technology and ways of learning while still creating a place of speculation and connection unique to a physical experience.

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