HUGE launch for MasterCard's Holiday Gift Finder
MasterCard Worldwide launched a new online tool designed to drive e-commerce by helping online shoppers narrow gift choices based on price and the personality of the recipient. The Gift Finder Web site and Facebook application were built by HUGE.
Shoppers have access to a budget calculator to track the cost of gift selections, and can build shopping lists from their lists of Facebook friends (via Facebook Connect), as well as family and friends who are not on Facebook. They can also spread the news about the MasterCard Priceless Gift Finder by posting a URL link to the tool on social networking sites.
Read more here.
HUGE is a leading interactive agency that specializes in building sustainable online businesses for some of the smartest and most demanding companies in the world. Founded in 1999, HUGE has developed a unique methodology and culture that combines the most relevant aspects of research, design, marketing and technology to meet client objectives. The online businesses designed and developed by HUGE generate over $8.3 billion in online revenue a year and are visited by over 150 million unique visitors a month. HUGE is headquartered in Brooklyn, NY with offices in Los Angeles, Portland and London. The company is jointly owned by its operating partners and Interpublic Group. Clients include IKEA, JetBlue Airways, Walt Disney Company, iVillage, Time Inc., Target and CNN.
For more information, please contact press@hugeinc.com or +1 718 233 3943.