News.

Huge and HBO GO Honored at the MOBI Awards

September 22, 2011 - Brooklyn

HUGE's work for HBO was recognized at the 2011 MOBI Awards at an awards gala held in New York last night. HUGE took home two awards, including Best in Show - the evening's top honor – for HBO GO, the HUGE–designed suite of streaming applications that provides HBO subscribers with instant access to more than 1400 titles. HUGE Partner, Product Design Felipe Memoria accepted the award at the event.

HUGE and HBO GO also received the award for Best Mobile App for Branded Content.

HBO GO launched in April 2011 and reached the top position in iTunes on the first day of its release. HBO GO was downloaded more than 1 million times inside its first week and received more than 3 million downloads in the first month. HBO GO was recently selected by Time Magazine for their “50 Best Websites of 2011” list.

The MOBI Awards are presented by DIGIDAY and honor overall excellence and breakthrough achievement in mobile media, marketing and advertising.

About Huge

Huge is responsible for core digital strategy, marketing and implementation for some of the largest companies and brands in the world. Founded in 1999, the company has evolved a methodology and a culture that combines the most powerful aspects of research, user-centered design, technology and marketing to meet client objectives. The online businesses designed and developed by Huge generate over $12.5 billion in annual revenue and are visited by more than 150 million visitors each month. The company has nearly 500 employees operating out of New York, Los Angeles, London and Rio de Janeiro. Huge is part of the Interpublic Group of Companies.

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Sam Weston and Alyssa Galella press@hugeinc.com

+1 718 215 2575