Defining a brand’s purpose and value.
Our business consulting unit works with leading enterprises in helping transform their organization to succeed in the digital economy. This includes creating a clear vision for the business’ future state; a detailed implementation roadmap that spans technology, design and organizational readiness; and a clear business case and investment approach for delivery.
Huge’s brand planning group works with client organizations to create new brands, reposition existing brands, and further define brand and communications strategy as it relates to a broader marketing strategy. Of particular focus is defining the brand’s purpose, which forms the underpinning of the value exchange of a successful connected brand experience.
Power your huge move.
A huge move unlocks the potential to build greater demand and higher profitability—while keeping costs under control.
We’ll seamlessly align your big data, technology, and commerce to optimize your customer engagement and campaign success.
Products & Platforms.
People-centered design is revolutionizing the human experience, enabling new ways for people to connect with one another and the world around them. We create products that transcend digital and physical silos in favor of one modern experience.
Powerful consumer insights bring together the best of creative and communication thinking. The outcome is a highly collaborative, creative, user-first approach to strategy that scales through traditional and nontraditional media channels.
Brands need to be built for the real world to inspire radical change. Our process of experience-led brand strategy and identity design ensures that whatever we create is considered within the context of real life products and services.
Transactions should be more than transactional. Our commerce practice partners with brands to define new products and go-to-market strategies, implementing those new ideas, platforms, and optimizations on and offline to reinforce brand love and loyalty.
Our experiential team combines expertise in storytelling, technology, experience design, industrial design and fabrication to create defining brand moments.
Data & Technology.
Bespoke data systems—along with our technology professionals—enable organizations to reach users more effectively by transforming designs into functional products & services. These optimized experiences enable targeted content across the digital ecosystem.
CX & Loyalty.
Loyalty is a core component of the larger unified brand experience we provide for our clients. Whether it’s across experience, communications or your core business model, our approach helps brands segment, target and cultivate customers.
No matter how distinct your brand or how compelling your value proposition, if it doesn’t meet the user where they are, they won’t care about it.
Our business consulting unit works with leading enterprises in helping transform their organization to succeed in the digital economy.