IX Podcast, Ep. 3: Time to Get Started

IX

Podcast

Intelligent Experiences

IX Podcast, Ep. 3: Time to Get Started

Many in the creative industry have seen a threat in the disruption caused by the rapid evolution and adoption of GenAI. But Lisa De Bonis, Global CEO of Huge, sees an opportunity—both for agencies and their clients. And the time to start experimenting, she says, is now.

By José Simián.

Image by Kelly Peragallo.