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Growing a global beauty brand.

Details.

Procter & Gamble partners with Huge to market SK-II, the company's premium skincare brand, with the goal of building the brand both in China and globally while strengthening its appeal to younger women. Building relationships with consumers, channel partners and beauty consultants is foundational to all our work with Procter & Gamble, which includes strategy, product design, omnichannel experience, and campaigns.

  • Procter & Gamble.

Growing a global beauty brand.

Details.

Procter & Gamble partners with Huge to market SK-II, the company's premium skincare brand, with the goal of building the brand both in China and globally while strengthening its appeal to younger women. Building relationships with consumers, channel partners and beauty consultants is foundational to all our work with Procter & Gamble, which includes strategy, product design, omnichannel experience, and campaigns.

  • Procter & Gamble.

Growing a global beauty brand.

Details.

Procter & Gamble partners with Huge to market SK-II, the company's premium skincare brand, with the goal of building the brand both in China and globally while strengthening its appeal to younger women. Building relationships with consumers, channel partners and beauty consultants is foundational to all our work with Procter & Gamble, which includes strategy, product design, omnichannel experience, and campaigns.

  • Procter & Gamble.

Growing a global beauty brand.

Details.

Procter & Gamble partners with Huge to market SK-II, the company's premium skincare brand, with the goal of building the brand both in China and globally while strengthening its appeal to younger women. Building relationships with consumers, channel partners and beauty consultants is foundational to all our work with Procter & Gamble, which includes strategy, product design, omnichannel experience, and campaigns.

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An immersive experience for a connected audience.
Worldwide markets: 12
Global and local.Driving growth in China, Japan, Korea and the United States requires a highly localized approach to global marketing.
“We want to redefine skincare for women all over the world. It’s about the entire experience: products, services, everything.”- Kaisy O’Reilly, SK-II Global Lead of Digital & Media
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