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Fresh thinking, company news and practical perspectives from the people making what matters.

Makers #11: Asif Mir and Manuela Duque

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Makers #11: Asif Mir and Manuela Duque

Huge wins six 2026 Creativepool Awards.

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Huge wins six 2026 Creativepool Awards. Plus People’s Choice and Top 100 Creative Leaders honors.

Bigger than a rebrand.

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Bigger than a rebrand. Transforming one of the World’s most recognizable companies.

Make things that matter.

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Make things that matter. For Huge, this is the moment to be clear about what we’re for.

Provider-centric was never patient-first.

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July 15, 2026

Provider-centric was never patient-first. How AI changes that.

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Research in the AI era.

ideas8 min read

July 8, 2026

Research in the AI era. Navigating our “iPhone moment.”